Mass Communication – A Great Career Option

In general means, Mass communication means delivery of messages to general public by utilizing mass media such as national press, radio, and television. It is known as Mass communication as by means of the activities of the mass media as a whole, communicating things to masses or to refer to the massiveness of certain kinds of communication placing emphasis on the massiveness of the distribution system and the audience. As a whole, Mass media is very ubiquitous in all spheres both at national and international levels taking PESTEL that is political, economical, social technological, ethical and legal aspects.

It covers wide areas which are given below:

• Advertising
• Journalism
• Publishing
• Public relations
•  Film making direction and production

Why to prefer Mass Communication as a Career?

It is a challenging career and a contemporary field of academic study. It is a study that revolves around the numerous means of mass communication that have been developed over time. In mass communication, with the advent of the multinational companies the scope and opportunities has further grown up. This industry is growing at an enormous space for the young and the talented interested to make an exciting career, and has created numerous career opportunities. It includes more than just the entertainment and news industry. The field of mass communication is quite vast.

For pursuing this career following skills are needed:

• After completing 10+2, one can opt to pursue professional course.
• One can opt to pursue professional course after completing 10+2.
• Short-term courses of three to four months in a specific field and extensive research
• At graduation and at post graduation level, options of diploma level and degree level courses are also available
• General BA with a command of the language of communication
• Ph.D. can also be obtained from the universities offering Ph. D.in Mass Communication
•  Apart from postgraduate diploma in advertising, most courses in advertising consist of diploma in marketing and advertising after graduation

How Mass Communication job different from other job

Mass Communication is a broad fieldwork in mass media which demands lots of time, energy and hard work from one but it is interesting and rewarding at the same time. The person has to be passionate and willing to take work as it comes. It is having no foundation of fixed time. Sometimes there might not be any work and at times there is no time to think what the time is.